Tools for Video Creators

Video in its many forms has become a cornerstone of our daily lives. In the world of business, we use it share our stories and create linkages with our customers. We use it to teach new skills, and to make ‘boring’ material more entertaining and memorable.

As an accountant, I never thought that I would be using video as much as I do! It’s been a fun journey and the learning will never end.

I’m often asked about what my video recording set up is, so read on to learn about some of my favourite tools.

Smart Passive Income (SPI)

SPI is great for helping you think about overall strategy. The founder, Pat Flynn, has his fingers in many pies! He is very experienced in all aspects of content creation. I find his material engaging and easy to follow. The SPI resources, podcast and videos were a major influence on how I started my podcast.

Video Ranking Academy

This course created by Sean Cannell has been very helpful in getting me started in the world of video creation. It provides you with proven strategies to increase your video views, improve your search rankings, and ultimately generate more income.

Camtasia + Snagit + Screencast (TechSmith Products)

With my podcast, I like to record a podcast video along with the audio recording. It makes sense – your recording time is the same, it just means recording video alongside the audio. That way, you can capture an even bigger audience! Camtasia is an amazing video editing tool.

Snagit is a fantastic tool for getting screenshots. It is very helpful when creating ‘how to’ videos and documents for clients and for my team.

With Screencast, you can easily share the content you create in Camtasia and Snagit.

Descript

Descript is an editing tool. While the video editing capabilities are a bit basic, it is a very handy tool when it comes to transcripts! Editing audio or video from a transcript makes what could be a painful process into a breeze. Descript also creates some beautiful visual soundbites. There are plenty of templates to choose from and the software is easy to learn.

Note: The resources shown are affiliate links, meaning my business receives a commission (at no extra cost to you) if you use that link to make a purchase. I really appreciate it when you use my links to check out and purchase some of the tools I use.  It helps me to continue to provide content for other businesses.